In the drive to reduce costs and implement CRM systems there has been significant focus in recent years on how to improve business processes. These are being applied to customer interactions, sales force performance and marketing automation.
In addition more traditional techniques like site performance optimisation, territory planning, lead generation, sales management are becoming more sophisticated and predictive of results.
We identify the issues and actions to take. Examples:-Marketing Operations
Lead Generation & Pipeline
Opportunity Planning
Industry Planning
Skills Audit
Sales Force Automation
Direct Marketing
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